AI-Driven Strategic Decision-Making: Leveraging SWOT Analysis

College of Business Administration

Description:

This microcredential will show you how to utilize publicly available AI tools and platforms to enhance SWOT analysis and derive strategic insights for decision-making.

AI tools such as Google Colab, Google Trends, and MonkeyLearn leverage predictive analytics, including forecasting, trend analysis, and sentiment analysis. AI-augmented data analyses can be used to complement traditional assessments of strengths, weaknesses, opportunities, and threats (SWOT) and integrate these findings into strategic decision-making.

This course is structured into four modules. Each module includes instructional video(s), hands-on task(s), and a final assessment in the form of a quiz. A minimum of 80% on each quiz is required to move on to the next module.

Instructor: Tsvetomira Bilgili

Associate Professor – Department of Management

More information:
microcred@k-state.edu

LEVEL

Foundational

WHO IS ELIGIBLE

Anyone

CREDIT OR NONCREDIT

Noncredit

INSTRUCTION METHOD

Online

TIME TO COMPLETE

Months

SKILLS OBTAINED

Artificial Intelligence

Strategic Management

Decision-Making

SWOT Analysis