AI-Driven Strategic Decision-Making: Leveraging SWOT Analysis

College of Business Administration

Description

This microcredential will show you how to utilize publicly available AI tools and platforms to enhance SWOT analysis and derive strategic insights for decision-making.

AI tools such as Google Colab, Google Trends, and MonkeyLearn leverage predictive analytics, including forecasting, trend analysis, and sentiment analysis. AI-augmented data analyses can be used to complement traditional assessments of strengths, weaknesses, opportunities, and threats (SWOT) and integrate these findings into strategic decision-making.

This course is structured into four modules. Each module includes instructional video(s), hands-on task(s), and a final assessment in the form of a quiz. A minimum of 80% on each quiz is required to move on to the next module.